Which transition statement is best to use to close the sale after meeting needs and overcoming objections?

Which transition statement is best to use to close the sale after meeting needs and overcoming objections?

• A. Are you ready to buy this?
• B. You've chosen an awesome gift! Would you like to have it wrapped?
• C. You are ready to check out, right?
• D. Our store is closing in a few. If you want to buy this, you will need to buy it now.

Answer: (B)

A close should move the sale forward while adding value and keeping the tone helpful, not pushy. The gift-wrapping option does exactly that: it reinforces the buyer’s positive decision by saying “You’ve chosen an awesome gift!” which frames the purchase in a favorable light. Then it offers a simple, optional service—gift wrapping—that adds convenience and a nice finishing touch. This creates a natural next step without pressuring the customer. Other choices try to push for immediate commitment or use urgency. Asking to buy now or check out assumes readiness and can trigger resistance after you’ve already addressed needs and objections. Suggesting the store is closing introduces pressure that can undermine trust.

A close should move the sale forward while adding value and keeping the tone helpful, not pushy. The gift-wrapping option does exactly that: it reinforces the buyer’s positive decision by saying “You’ve chosen an awesome gift!” which frames the purchase in a favorable light. Then it offers a simple, optional service—gift wrapping—that adds convenience and a nice finishing touch. This creates a natural next step without pressuring the customer.

Other choices try to push for immediate commitment or use urgency. Asking to buy now or check out assumes readiness and can trigger resistance after you’ve already addressed needs and objections. Suggesting the store is closing introduces pressure that can undermine trust.